The genre "Industrial metal" originated in the 70's, after the record label "Industrial Records" was created by the group "
Throbbing Gristle", with the slogan "Industrial music, for industrial people". In general, the style is harsh and challenging. Allmusic defines industrial as the "most abrasive and aggressive fusion of rock and electronic music". Some of the most famous Industrial rock/metal artists include; White Zombie, Nine Inch Nails, and Ministry, all of which had platinum selling albums in the 1990's. Typical instruments used in Industrial Metal music are; Synthesizers, Drum machines, Electric guitar, Bass, Loops and samples, and keyboard. The genre often features disturbing lyrics and themes, which is something that is shown frequently in Nine Inch Nails's videos, often directed by the vocalist, Trent Reznor, such as "The Downward Spiral",
this interesting article lists Nine Inch Nails's top 5 most disturbing videos.
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